Michele and Pietro Ferrero had a similar mission; they both wanted to create a dash of sweetness that all social classes could afford. Their efforts led them to create the world’s most adored spread: Nutella.Their kind-hearted nature leads them to be the wealthiest people in Italy. Turns out, being on Santa’s nice list pays off after all. Nutella is one of Italy’s most delicious gifts to the world. The hazelnut spread adds a fantastic touch to anything. It’s found on cakes, waffles, toast, pancakes and even ice cream. Its most befitting pair, however, is a simple spoon. Its heavenly taste enchants people; whole recipe books, as well as cafes, are dedicated strictly to Nutella.
It’s hard to believe that the hazelnut sensation was created by accident. Pietro Ferrero was a factory owner in Italy. He usually gave his workers a piece of bread with tomatoes as a snack. He decided his workers needed an extra boost in their day, and that something sweet would do the trick. Ferrero used cheap materials to make a simple spread with hazelnuts and a bit of chocolate. Michael Ferrero’s kind gesture would later lead to the creation of the world’s favorite dessert. After WW2 did its damage, Pietro Ferrero’s son, Michele, needed to get creative with is baking if he wanted to sell his products while making a profit. He traced down his father’s old recipe and sold it in blocks. The only problem was that its hard-to-spread texture didn’t do the taste any justice.
Michele was on a mission to find affordable ingredients that would soften up the recipe. At the time Italy had to enforce rations which made cocoa hard to get a hold of and extremely expensive. In other words, adding more chocolate was out of the question. He could have been successful in creating a soft spread with more costly materials, but he intended to make it just as accessible as it was delicious. Michele then discovered that the missing piece to the puzzle was a cheap substance, palm oil. He thought he was creating a candy that “would do” under the post-war circumstances. However, without the intention of doing so, he accidentally made the world’s most powerfully divine treat that is now sold once every 2.5 seconds.