No one will ever forget the adorable chihuahua that told Americans just what he wanted to eat. Today, Taco Bell is considered to be the reason that Mexican food took over the country. Created in 1964, the fast-food chain serves 2 billion customers a year. The fast-food chain has reached unseen levels of popularity. Items on the menu are bursting with flavors that Americans can’t get enough of.
People are wondering what the secret behind Taco Bell’s heavenly taste is. People want to know, why the drive-through line is so long. Americans speculate that Taco Bell’s goodness is a result of an affiliation with the Illuminati. The theory sounds ridiculous until you taste what this food chain has to offer!
The Secret behind their success sounds a lot like cliche advice your parents give you when you’re trying to make the soccer team: “practice makes perfect.” The creators of Taco Bell’s menu items take this advice to heart. A team of cheese masters spent ten years perfecting a heavenly menu item called the Quesalupa. It drove customers wild! The Quesalupa is a taco shell that may have changed the world as we know it. Two tortillas are stuffed with pepper jack cheese and then fried, forming a taco shell with a cheesy explosion in every bite.
Cheese experts? Yes, Cheese experts! Magnificent people specialized in enhancing a consumer’s cheese experience are out there looking after the greater good. Liz Matthews leads this cheese gang of 40 members. Among them; a nutritionist, microbiologist, chemist, entomologist and any other official “ist” title that contributes to the fabulous work that is cheese crafting. Together they spent a decade executing operation Quesalupa. “Having this fabulous taco with melty cheese in every single bite was something we started dreaming about ten years ago,” Matthews says. Fortunately, their dreams came true!
Taco Bell knew this shell would be a massive hit. Executives spent a whopping $20 Million on their Quesalupa Super Bowl ad, and it paid off. Taco Bell sold 75 million Quesalupa within four months of the limited-edition taco shell’s release. Customers greeted the Quesalupa with the unconditional love it deserved. Today, people are spreading the word of the epic Mexican treat. For those of you who haven’t gotten your hands on a Quesalupa, do not worry. An ongoing petition to bring back the Quesalupa is being passed around the internet. People are asked to give their reasons as to why they call for the return of the Quesalupa. Some petitioners offer simple reasoning. Genesis Laguna writes, “ I want the Quesalupa back, I am nothing without it.”
Other petitioners put their heart into the explanation behind their yearning for the item. Audrey Moore explains –
“The Quesalupa changed my life. I want others to experience the beauty and love that this item brought to my life. It made my good days, great. And my bad days, better. Please, Taco Bell. This means the world to me.”
Beautifully said, Audrey. While the return of the Quesalupa has yet to come, hopes for its revival are still alive and well.